Customer Experience

Solutions

Customer first and channel second

Our approach to Customer Experience (CX) is rooted in innovation and empathy. At Vation, we bring a human-centered approach blended with the digital technologies for creating competitively robust, new digital business solutions offering enduring digital customer experiences to our clients and their customers.

Our CX services

Digital Marketing
eCommerce Implementation
Content Management (Headless)
Web & Mobile App Development
Analytics, AI and ML

Digital Marketing

Drive measurable ROI and customer loyalty with our Adobe & Optimizely intelligent marketing solutions.

Personalize ABM journeys: Target key accounts precisely with Adobe Experience Cloud & Optimizely’s dynamic content and experimentation.
Streamline sales & marketing: Seamlessly nurture leads and close deals with Marketo Engage in Adobe’s ecosystem.
Optimize for B2B success: Monitor campaign performance in real-time Adobe Analytics for continuous ROI improvement.
Elevate customer experiences: Improve interaction at every touchpoint, from website to webinars, using Optimizely’s AI-driven personalization.
Fuel long-term growth: Drive loyalty through personalized marketing automation, leveraging Adobe & Optimizely’s combined capabilities.

E-commerce Implementation

Revolutionize B2B Commerce with Adobe, Optimizely, and Immersive Technologies

Build a powerful B2B software marketplace: Connect buyers and sellers with Adobe Commerce and Magento Marketplace extensions, offering demos, pricing, and reviews for easy discovery.
Personalize the buying journey: Use Optimizely’s AI to tailor recommendations, content, and pricing based on user behavior, providing virtual try-on solutions through AR/VR demos.
Drive conversions and growth: Track user interactions, measure campaign success, and A/B test with Optimizely’s analytics and experimentation tools to monitor traffic, improve conversions, and optimize for maximum ROI.
Immerse buyers in virtual try-ons: Enhance product descriptions with AR/VR try-ons, allowing buyers to use headsets to experience, test features, and visualize in their environments.
Foster community and collaboration: Create a thriving hub for customers and enable collaboration using forums, chat, and reviews.

Content Management (Headless)

Build interactive, personalized, and “try before you buy” experiences with headless content management solutions.

Unleash content freedom: Craft adaptable experiences with Adobe Experience Manager’s headless CMS and Optimizely’s personalization engine.
Create immersive experiences with headless freedom: Develop personalized AR/VR, web, and mobile experiences with Adobe, Optimizely AI, and Multi Experience.
Harness the power of dynamic content: Deliver dynamic content to any touchpoint, from headsets to screens, with API-driven headless capabilities.
Deliver AI-driven personalization: Boost customer engagement and drive meaningful conversions in every interaction real-time with Optimizely and Multi Experience’s AI
Refine with AR/VR insights: Gain granular insights from Adobe Analytics, optimize content, and iterate for continuous improvement in immersive spaces.

Web & Mobile App Development

Create pixel-perfect, responsive apps with intuitive design, and user-friendly interfaces for web, iOS & Android.

Go beyond screens, enter 3D: Prototype in AR & VR, letting users “try on” virtually in real-world settings, enhancing engagement and ensuring a flawless user experience.
A/B test every tap, optimize every click: Analyze user behavior, refine interactions, and iterate rapidly with robust analytics, creating delightful touchpoints.
Foster communities, spark innovation: Build user forums to fuel feedback, collaboration, and a thriving ecosystem of engaged users.
Embrace advanced tech, build for the future: Explore blockchain for secure data management and AI-powered chatbots for in-app support, keeping your apps ahead of the curve.
Build immersive mobile apps: Captivate your audience with immersive, user-centric mobile apps.

Analytics, AI and ML

Craft data-driven experiences with actionable insights and immersive solutions from Adobe, Optimizely & immersive tech.

Hyper-personalize journeys: Target audiences across web, mobile, and AR/VR with Adobe Experience Cloud & Optimizely AI, delivering experiences that resonate.
Predict & optimize with ML: Predict future actions and refine user engagement by gaining deep insights into user behavior with Adobe Analytics & Optimizely AI.
Enable VR try-ons, real-time insights: Let users experience your products/services in VR, gather valuable data for development & marketing strategies, and boost conversions.
AI-powered content personalization: Tailor recommendations and resources with Adobe Sensei, ensuring every interaction is meaningful.
A/B test and optimize touchpoints: Refine UI/UX, ad campaigns, and content delivery in real-time with Optimizely, maximizing ROI.

Our Work: Experience the Magic of OneExperience

World’s leading brands have experienced the transformative impact of our OneExperience solutions, elevating their customer, employee and multi experiences.

Revolutionizing the online food and gift ordering experience, our state-of-the-art mobile and web application is transforming how customers experienced them. This application offers a superior, experience-driven food/gift delivery service with support for multiple languages, multi-branding options, and a range of payment methods including cards, net banking, and UPI. Integrating with Facebook and Instagram, this app is incredibly social media friendly, enhancing customer engagement and interaction.

The digital revolution is changing how used vehicles are bought and sold. Our advanced digital marketplace, powered by innovative technology, elevates the vehicle buying and selling experience to new heights. With an intuitive website and mobile app, this marketplace enhances customer interactions, minimizing the need for negotiation and driving OneExperience for customers.

For one of America’s largest not-for-profit health insurers, we provided the multi-language and multi-branding analytics and campaign services. This enabled accurate tracking of user touchpoints across various profiles, conversion of online users into plan-based profiles, running targeted search campaigns and creating effective user engagement with website components. As a result, our client achieved 1 M user visits, 400+ plan-based subscriptions monthly.

Over 20 premier clients have elevated their customer and employee experiences through our scalable headless content management solutions, fueled by innovation and Vation’s OneExperience. These success stories span across the retail, manufacturing, automotive, hospitality, banking, and pharmaceutical industries worldwide.

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